In this 360 campaign, I worked with our digital and design teams at Travel Channel and our added value partner, Sports Illustrated, to come up with a multi-platform way to convey that viewers could escape the cold (in January) with Beach Week on Travel Channel.

We shot with shot with Sports Illustrated “It Girl”, Nina Agdal in Islamorada, which involved managing several logistics and operations, while also ensuring brand and creative integrity.

Early morning shots led way to a beautiful piece that played across our digital, social, and television platforms.